About YouTube Sponsorship Calculator

YouTube Sponsorship Calculator is a tool designed to help creators, marketers, agencies, and marketplaces determine fair pricing for YouTube sponsorships based on real data and industry benchmarks.

Our mission is to bring transparency to creator marketing by providing data-backed sponsorship rates that benefit both creators and brands.

Our Story

Founded by a team of digital marketers and content creators, we built this tool after seeing too many creators undervalue their work and too many brands struggle to determine fair compensation for sponsorships.

By analyzing thousands of sponsorship deals across different niches, we've developed a pricing algorithm that accounts for views, engagement, niche, and other factors that influence sponsorship value.

How It Works

Our calculator uses the YouTube API to fetch real channel data including subscriber count, average views, and engagement metrics. We then apply our proprietary formula based on industry CPM benchmarks and engagement multipliers to determine fair sponsorship rates.

The result is a range of pricing options from conservative to premium, giving both creators and brands a starting point for negotiations.

Our Team

We're a small team of marketers, developers, and content creators passionate about building tools that make creator marketing more transparent and effective.